Death, Taxes, and Surveys

I've taken the old adage of "death and taxes" and added a new one - surveys.  It seems as if anytime I call someone, send an email, buy something, use some service, I get hounded with requests for survey feedback.  "Please take this survey to rate our customer service, the survey will take no longer than thirty minutes to complete".  At the end of the day, I could do nothing but survey's all day long.  The worst are the surveys that continue to hound you until you are dead!   I have even had companies postal mail me and call me on the phone demanding that I complete your survey.  Too much!

Of course, the "funniest" was a website that would not let me press the button of "submit order"until I completed their survey rating their website.  Guess what, I took my business else where! 

The worst survey's are those that start out with "If you can't give me a gold star on every item, I need to know before you submit the survey".  WRONG!  What a way to skew the results and not get true customer feedback.  When I purchased my Ford F150 last year, the dealer hounded me through the entire process that if I couldn't rate them at 100% on every item, then the MUST know about it before I submit it.

I donated blood last weekend, got a survey on Monday - "please rate your experience".

When I flew to the Metalcasting Congress, I got survey's from United on both legs of the trip - asking my opinions.

Guess what, I'll let you know when you are not doing a good job.  I was at a restaurant recently and had horrid service, I mean horrid.  I filled out the companies web form to let them know.  Didn't hear anything back.  Submitted another form.  Still nothing.  Submitted another form saying that since they didn't respond, I'll never be back.

Then, at my local grocery store, in the self check out lane, the clerk was more busy with texting than customer service.  I had an issue that the machine thought I was underage and couldn't purchase the wine.  I had to go and disturb the clerk so that I could continue checking out - he was none to happy to be disturbed in the middle of his texting and he let me know it.  I continued checking out and had coupons and once again I had to disturb the clerk's texting - this time he let me know I was inconveniencing him as he said "wait a minute".  I said "excuse me" and he finally came over very abruptly and rudely and did his job.  That evening, I wrote the company about how if I was a manager there and if I had employees texting during work, I'd fire them on the spot.  They got right back to me.  I no longer see that checker there!

I run into the same thing with texting at a local DIY store.  It's gotten as bad as survey's.

Anyway, thought I would vent a bit - at Synchro ERP - trust me - we won't hound you with survey's and only provide you with the global leading metalcasting specific software.

If you liked this blog, please send me only positive 100% gold star feedback in the form of a survey

 
Consumer Survey Fatigue

Until next time, see you on down the road.

Shane Allen
Synchro ERP Head of North American Operations